A2359C: (Pharmaceutical Sales and Marketing Project) Your teammates and you are in the marketing team for a company. The marketing team is in charge of devising and implementing strategies to promote brand awareness, with the aim of driving sales for the organisation’s product.
Module / Subject / School:
A2359C: Pharmaceutical Sales and Marketing Project
Republic Polytechnic
Requirements:
Your teammates and you are in the marketing team for a company. The marketing team is in charge of devising and implementing strategies to promote brand awareness, with the aim of driving sales for the organisation’s product.
1. Provide a brief background of your company’s profile, and the role it plays in the distribution channel of the product. (4 marks)
What we score:
77%
Our Writer’s Comment
This assignment is designed to assess students’ understanding of business practices.
To secure an A+ grade, adhere to these guidelines and make sure your work aligns with the grading criteria:
Start with a brief but informative company profile. Here, you’ll want to highlight the basics: what the company does, its history, and its position within the pharmaceutical industry. Since you’re part of the marketing team, it’s important to link the company’s profile directly to its role in the distribution channel of the product you’re promoting. Be specific about how the company contributes to getting the product to customers. For example, does your company act as a wholesaler, or is it involved in direct-to-consumer sales?
Next, make sure you highlight the role your marketing team plays within the broader strategy. Mention how your strategies help increase brand awareness and ultimately drive sales. It’s key to show that you understand how marketing fits into the overall goals of the company.
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