COM105e: Identify specific examples and discuss how social media can be understood as a cultural forum for Singaporeans that has the power to a) shape social values and attitudes and b) forge a sense of unity and national identity. Media Communication in a Changing World assignment

Module / Subject / School:

COM105e Media Communication in a Changing World

Singapore University of Social Sciences

Requirements: 

Answer the following question. (100 marks)

“… mass media are not only cultural storytellers…, but also serve as a cultural forum.”

Iheanacho, N. (2016). Intercultural Communication and Public Policy. M & J Grand Orbit Communications.

Identify specific examples and discuss how social media can be understood as a cultural forum for Singaporeans that has the power to

a) shape social values and attitudes. (50 marks)
b) forge a sense of unity and national identity. (30 marks)
Language, organisation and APA citations/referencing (20 marks)

IMPORTANT: Your personal engagement and observations of examples in social media are expected for this assignment. Do not simply conduct a literature review on Google to present findings as your answer.

Word count limit: 1000 words (excluding the list of references). Report the word count at the end of your answer. Marks will be deducted for excessive length.

Note on excessive length: Up to 5 marks may be deducted for students who exceed the word
count.

Answer the following question. (100 marks)
In recent years, news media organisations and journalists have started experimenting TikTok for news delivery. While the growing popularity of the platform presents great opportunities to engage audiences, how it would play out as a viable platform for news consumption remains to be seen.

Based on your own observations as a consumer of news, evaluate and illustrate with examples of news stories the effectiveness of TikTok as a news source.
(80 marks)

IMPORTANT: Your personal engagement and observations of news stories in TikTok are expected for this assignment. Do not simply conduct a literature review on Google to present findings as your answer.

Language, organisation and APA citations/referencing
(20 marks)

Word count limit: 1000 words (excluding the list of references). Report the word count at the end of your answer. Marks will be deducted for excessive length.

Note on excessive length: Up to 5 marks may be deducted for students who exceed the word
count

What we score:

79%

Our Writer’s Comment 

This assignment tests students on their understanding of the frameworks.

Based on the assignment requirements provided, here are some comments to help students score well on this assignment:

To excel in these assignments, you need to focus on providing concrete examples and personal engagement rather than relying solely on literature reviews from external sources. Your observations and insights are essential in addressing the given questions effectively.

For the first assignment on social media as a cultural forum for Singaporeans:

Start by defining what a cultural forum means in the context of the mass media, as quoted from Iheanacho (2016). Then, move on to identify specific examples of how social media platforms serve as a cultural forum for Singaporeans. Provide real-life instances and discussions that demonstrate how social media shapes social values and attitudes in the country. Engage with different social media platforms used by Singaporeans and showcase their impact on shaping cultural narratives.

In the second part of the first assignment, explore how social media platforms foster a sense of unity and national identity among Singaporeans. Use personal observations and examples to illustrate how social media contributes to building a shared national identity and a sense of belonging.

Ensure that your language and organization are clear and coherent. Use APA citations and referencing correctly throughout the assignment to support your points with credible sources.

For the second assignment on TikTok as a news source:

Start by acknowledging the growing popularity of TikTok as a platform for news delivery and its potential for engaging audiences. However, emphasize that its effectiveness as a viable news source needs to be evaluated. Share your personal experiences and observations as a consumer of news on TikTok.

Illustrate with real examples of news stories that you have come across on TikTok. Evaluate their effectiveness in delivering news content and engaging users. Discuss the strengths and weaknesses of using TikTok as a news source, considering factors like accuracy, credibility, and relevance.

Make sure your language is clear and concise, and your ideas are well-organized. Use APA citations and referencing accurately to back up your points with evidence.

In both assignments, stay within the word count limit of 1000 words (excluding the list of references). Exceeding the word limit may result in marks deduction, so ensure you are concise and focused in your writing.

Overall, remember that your personal engagement, critical analysis, and concrete examples are crucial in demonstrating your understanding of the topics and effectively addressing the assignment requirements. Avoid relying solely on external literature reviews and instead, showcase your own observations and insights to achieve the best results.

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Sample Assignment

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